Tag Archives: Facebook
It may be right. It may be good. But is it interesting?
David Ogilvy said this about advertising: ‘You can’t bore people into buying your product, you can only interest them into buying it.’ Here is the same mantra with the key word underlined by me: ‘You can’t bore people into buying … Continue reading
Digital activism defines democracy in the 21st Century
For several years now, I have advocated that more intelligent use of the media options available to us in the 21st century can influence social change and a better world. Earlier this month, we were reminded of such a … Continue reading
Marketing = consumers = customers = cash
And so, as we enjoy our short, hot summer, a new generation of university graduates return their rented gowns and mortar boards and head off into the big, wide world. The lucky ones know what they want to do and … Continue reading
Kindness
This post on kindness was going to be my Christmas message until the massacre in Newtown forced me, and many others, to rage against the inhumanity of the US gun laws. Mind you, even at Sandy Hook, there was evidence … Continue reading
US Gun Laws: Could Twitter and Facebook be forces for good?
What a world. Twenty-six children have been slaughtered. To protect them, teachers have thrown their bodies into hails of gunfire. ‘Carnage’, as President Obama said: